Platform Comparison

Purpose-Built Marketing Platform
vs. Formation Company Add-Ons

Inc Authority helps you form your LLC and upsells basic marketing services. AdIQ is purpose-built for marketing performance — AI website, paid ads, call intelligence, AI search visibility, reviews, and more — starting at $299/mo.

AI-Powered Platform
AdIQ
Every local business, from $299/mo
vs
Business Formation + Add-Ons
Inc Authority
Marketing is a secondary upsell
The Difference

Marketing Platform vs. Formation Upsell

Inc Authority's core business is forming LLCs — marketing services are an afterthought. AdIQ is purpose-built to grow your business, starting at $299/mo with AI-powered tools that form companies don't build.

What You Get

AdIQ

AI-powered marketing platform for every local business type. Website, SEO, ads, call intelligence, reviews, social, video — all managed for you with transparent pricing.
Custom AI-built website, managed for you
Google & Meta ad campaigns, fully managed
AI receptionist answers calls 24/7
CID call tracking with AI scoring & sentiment
AI search citation tracking (ChatGPT, Perplexity, etc.)
Lead tracking from 11+ sources in one dashboard
Social media + video production included
Transparent pricing — published on website
Works for any local business type

Inc Authority

Business formation company offering LLC and corporation registration, registered agent services, and compliance filings. Sells basic marketing add-ons (website template, logo, SEO basics) as upsells to formation clients. Not a digital marketing platform — their core business is business formation, not marketing performance.
LLC / Corp / S-Corp formation
Registered agent services
EIN & compliance filings
Basic logo & branding package
Simple website builder (template-based)
No Google/Meta Ads management
No AI receptionist or call intelligence
No AI search citation tracking
No social media management
No video production
No real-time lead or analytics dashboard
Marketing is an upsell, not core focus
Feature-by-Feature

Full Comparison

Every capability side by side. See why growth-focused businesses choose AdIQ over a formation company's marketing add-ons.

Capability AdIQFrom $299/mo Inc AuthorityBusiness Formation + Add-Ons
Website & Online Presence
Custom website built for you✓ AI-built & managedTemplate builder only
AI website manager (changes via chat)✓ Live in 24 hrs
Professional copywriting✓ Included
Website speed & mobile optimization✓ ManagedBasic
Rankings & SEO
Google keyword rank tracking✓ Tracked & optimized— Not offered
Yelp rank tracking
AI search citation tracking (ChatGPT, etc.)
Local SEO (done for you)✓ Fully managedBasic SEO add-on only
Google Business Profile management
Citation building (50+ directories)
Advertising & Paid Media
Google Ads management✓ Managed campaigns + ROAS— Not offered
Meta Ads (Facebook & Instagram)✓ Managed
TikTok & YouTube Shorts✓ Elite plan
Real-time ad performance
Lead Tracking & Attribution
Multi-source lead dashboard✓ 11+ sources
Phone, SMS, social leads✓ All tracked
AI search referral tracking
Analytics dashboard✓ Real-time
Call Intelligence & AI Receptionist
CID call tracking✓ 5 to unlimited
AI receptionist (24/7)✓ Trained on your business
Call scoring & sentiment✓ AI scored 1-10
Review Management
Review monitoring✓ Google + Yelp
AI review responses
Review request campaigns
Social Media & Content
Social media management✓ 3 posts/wk to daily
Video production✓ 4 videos/mo Elite
GBP post scheduling
Formation & Compliance
LLC / Corp formation— Not offered✓ Core specialty
Registered agent service
EIN filing
Operating agreements
AI Intelligence & Reporting
AI performance analysis✓ Plain-English summaries
Real-time dashboard
Dedicated account manager
The AdIQ Advantage

Why Businesses Choose AdIQ Over Inc Authority

A formation company can get you registered. AdIQ gets you customers — with purpose-built AI marketing Inc Authority's add-ons can't touch.

Purpose-Built for Marketing

Inc Authority's core business is forming LLCs. Their marketing services are add-ons designed to increase revenue from formation clients — not a purpose-built marketing platform. AdIQ exists for one reason: to make your local business more visible and get more customers.

AI-Powered Everything

AI website management, AI receptionist, AI call scoring, AI review responses, AI search visibility (ChatGPT, Perplexity, Claude, Gemini), AI performance analysis. Inc Authority's marketing add-ons have zero AI capabilities.

Real Ads Management

Google Ads, Meta Ads, and TikTok campaigns — managed, optimized, and reported on in real-time. Inc Authority doesn't manage paid advertising at all. Their marketing add-ons stop at a template website and basic SEO.

Call Intelligence

Every call tracked, scored, and analyzed. AI receptionist handles overflow 24/7. Inc Authority doesn't offer anything in the call intelligence category — not basic call tracking, not AI scoring, not an AI receptionist.

11-Source Lead Tracking

Website, phone, SMS, Google Business, Yelp, Google Ads, Facebook, Instagram, TikTok, X, and AI search — all in one live dashboard. Inc Authority has no lead tracking dashboard — there is nothing to compare against.

Full Social & Video

Up to daily social media posts and 4 videos/month for TikTok and YouTube Shorts in AdIQ's Elite plan. Inc Authority doesn't offer social media management or video production — their marketing stops at a logo and a template page.

Pricing Breakdown

What You Actually Pay

Inc Authority's formation is free, but marketing add-on bundles run $299-1,500+/mo for services that are a fraction of what AdIQ includes. Similar price — for a fraction of the value.

Inc Authority Marketing Add-Ons
$299-1,500+/mo
Formation is free. Marketing bundles are upsells.
Typical add-on bundle includes:
Template website builder
Basic logo & branding package
Basic SEO setup (not ongoing management)
Reputation monitoring (basic)
No paid ads management
No AI receptionist or call intelligence
No social media management
No lead tracking dashboard
No AI search tracking
Compared to AdIQ Premier
Similar price — for a fraction of the services
Right Fit

Who Each Platform Is For

Choose AdIQ if you...

Already have your business formed and need to actually grow it
Want a purpose-built AI marketing platform, not a formation company's side business
Need ads + website + social + reviews + call intelligence all working together
Want AI-powered features: receptionist, call scoring, AI search tracking
Need 11-source lead tracking and a real-time analytics dashboard
Want video production and TikTok/YouTube Shorts included

Choose Inc Authority if you...

Are forming a brand new business and need LLC or Corp registration
Need registered agent service to maintain your business entity
Need EIN filing and compliance documents taken care of
Want a one-stop-shop for your day-zero startup legal needs
Do not use Inc Authority for serious ongoing marketing performance
Their marketing is an upsell — not their core competency

Built for Growth,
Not Just Formation

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